Local Search: Can customers find you?

Google performs 9.5 million searches every minute.

The vast majority of those searches are considered local searches, which means users are looking to discover new services and products near them (like “boutiques in Macon” or “brunch near me”).

Large Language Models - tools that utilize A.I. to understand, generate and summarize text by analyzing massive amounts of data - are also transforming the way people discover businesses and products online. Think ChatGPT or Google’s A.I. Overview.

Is your business keeping up with these emerging trends? If not, you’re likely missing out on opportunities to connect with new customers.

How do I compete for local searches?

No one can guarantee your business a position at the top of organic search results, but there are plenty of best practices you can employ that will give you a significant competitive edge over your competitors. The best part is that these steps will help you now and will continue to pay off for years to come. At Three Birds, we have extensive experience in building local profiles and hold a Google Local Business certification.